About this item

What it is: A high-performance creamy, gripping liner that defines, shapes, and locks onto lips for a transfer-resistant finish. Formulation Type: Lip Liner What Else You Need to Know: Designed to define, contour, and enhance lip shape, Contour It glides on smoothly, then sets down to a transfer-resistant finish—combining workability and longevity in one formula. Best for lips craving lasting dimension with a creamy, comfortable feel. Clinical Results: Based upon third-party consumer perception study of 35 participants: - 97% agreed Contour It made lips look enhanced after 8 hours - 97% agreed lips looked contoured - 94% agreed lips looked more shapely About the brand: beauty from every angle Your point of view is unlike anyone else's: multifaceted, always evolving, defined on your terms. We think your beauty routine should be, too. That's why we created skin prep—a new category of formulas designed to support your skin so what comes next performs its best—and next-gen makeup that helps you express your perspective. Whatever your angle, we’re here to help you own it.